
| "We are really excited to have Laura here, we are having gorgeous weather right now so we hope it holds out
until she comes. We hope to learn alot of great things, we'll keep you informed" ... Shirley
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The distinction of a brand to be able to become a real part of life for nearly everyone is an honor shared by a select few icons of our culture. One such icon, whose ability to Make It Real(R) and be instantly recognized the world over is Coca-Cola(R). Today, The Boyds Collection Ltd. (NYSE: FOB) is pleased to announce that world-famous Boyds Bears will partner with Coke(R) in celebrating all that makes life real as the company enters into a licensing agreement with The Coca-Cola Company.
Under the agreement, Boyds will serve as the creator of plush Coca-Cola(R) Polar Bears for specialty channels. The Coca-Cola(R) Polar Bear by Boyds will debut this fall. The designer and producer of high quality, affordably priced plush and giftware items will also offer plush teddy bears and accessories as well as resin figurines and ornaments featuring Coca-Cola(R) logos and heartwarmingly whimsical, nostalgic themes beginning in the fourth quarter of 2005.
"Boyds Bears are all about celebrating the simple pleasures in life, friendship, family and togetherness," states Jan Murley, Boyds Collection Ltd. CEO, "we have found this is an outlook the Boyds brand shares strongly with the Coke(R) brand." Murley continued, "if there is anything that makes folks think of fun and happy times more than teddy bears it's Coca-Cola(R). We are excited about this partnership which is sure to please collectors of both brands as well as create incremental business for retail partners and our Boyds Bear Country locations."
"We are looking forward to this partnership and developing a line of authentic products that speak to our consumers, allowing them to have a physical reminder of the good times that Coca-Cola(R) shares in their lives," said Nicole C. Hutcheson, Category Manager, North America Licensing for The Coca-Cola Company. "Who better to partner with than Boyds to help make those memories even more special?"
The addition of Coca-Cola(R) to the Boyds licensing program continues the company's strategy to align the popularity of Boyds Bears with other successful brands; which began with the mid-year 2004 introduction of the NASCAR(R) licensed Boyds Racing Family, that exceeded all expectations and continued with the recent announcement of a licensing agreement with M&M'S(R).
The Boyds Collection Ltd. is a leading domestic designer, importer and distributor of high quality, branded plush and giftware products. The company sells its products through a large and diverse network comprised of independent gift and collectibles retailers, premier department stores, select catalogue retailers and other electronic and retail channels. The company launched its first retail operation, Boyds Bear Country, a unique entertainment and retail experience in Gettysburg, PA in 2002 and has recently expanded with a second location in Pigeon Forge, TN. Founded in 1979, Boyds has successfully developed a strong niche and brand identity because of its affordably priced, high quality, "Folksy with Attitude" products.
The Coca-Cola Company is the world's largest beverage company. Along with Coca-Cola(R), recognized as the world's best-known brand, the Company markets four of the world's top five soft drink brands, including Diet Coke(R), Fanta(R) and Sprite(R), and a wide range of other beverages, including diet and light soft drinks, waters, juices and juice drinks, teas, coffees and sports drinks. Through the world's largest distribution system, consumers in more than 200 countries enjoy the Company's beverages at a rate exceeding 1 billion servings each day.
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When the Folks at Boyds Bear Country in historic Gettysburg, Pennsylvania do something - there's only one way they do it - big! That's just how "The World's Most Humongous Teddy Bear Store" plans to celebrate the brave men and women of the United States Armed Forces and the strong families that stand behind them as they defend our country's freedom. The celebration, to be held May 21 from nine o'clock am until five o'clock pm at the family-oriented shopping, dining and entertainment destination, marks the first time in many years that a major celebration of Armed Forces Day will be held in the Gettysburg area.
"It's just such a natural fit for the area," Boyds Bear Country Manager James Elwell stated, "this is a very patriotic region where the military is a major part of our lives, culture and economy. We saw that there have been no major celebrations to honor these courageous men and women and their families in the Gettysburg region, so we're stepping up to the plate." Coordinated in conjunction with all branches of the military, veterans and other military service and family support organizations; the all-day event will feature hands-on, interactive displays and presentations designed to be both fun and educational as well as a show of honor for the sacrifices that service men and women and their families make for the well-being of us and our families. "What makes this celebration unique and touching is the focus on the family aspect of military service," said David Tebo, Area Chair for Employer Support of the Guard and Reserve (ESGR), "members of the Armed Forces have family and friends just like anyone. They're soldiers, sailors, airmen and marines, but they're people, too." Doors open at 9:00am and festivities begin shortly after with a star-spangled parachute jump, including the first-ever parachuting Boyds Bear, to kick off the opening ceremony, a live landing and display of a massive, twin rotor Chinook troop transport helicopter, equipment and artillery displays featuring a Howitzer, five-ton vehicle and a restored Korean War-vintage Willys Jeep; a mini Air Force Raptor jet replica, a presentation by the Army Heritage Center at Carlisle Barracks, an Army rock climbing wall, and more. Representatives of all branches of the service will make addresses; present information, history, tools of the trade and answer questions all day long while crowds are entertained with live patriotic music performances. State Representative Stephen Maitland is also scheduled to make an address. The standout, can't miss event of the day, will take place around noon with greetings home from local troops serving overseas. Greetings to the troops from visitors and the signing of an ESGR pledge of support for the jobs of employees of The Boyds in the service will be taped and sent back to the troops. Visitors will also be able e-mail messages to troops through a dedicated terminal. Visitors may honor military and veteran loved ones by placing their photo on the Wall of Honor or posting a flag in the Field of Honor. Respectfully, a Missing Man Table, Fallen Comrade Memorial, Korean War Veterans Memorial and Healing Field, a nationally recognized display honoring those who have given their lives in the war on terror, will also be on display to pay honor and tribute to those who gave all. Members of the Armed Forces or their spouses with military ID will be recognized throughout the day and given complimentary plush Boyds Military Bears. A local Girl Scout Troop will also give free Girl Scout Cookies to anyone in uniform or with a military ID. "Boyds Bears and Boyds Bear Country are all about the American family; and right now, few things are more precious to American families than freedom and security," states Jan Murley, CEO of The Boyds Collection Ltd., "we are thrilled to be able to open the doors to our Big Ol' Barn to honor the very folks who work to ensure our liberty remains secure." The Boyds Collection, Ltd., founded in 1979, is a leading designer and manufacturer of high quality, branded and handcrafted plush collectibles and other specialty gift and decor products. Boyds sells its products through a large network of retailers and other channels, including its own Boyds Bear Country retail stores, unique family entertainment dining and shopping experiences in Gettysburg, PA and Pigeon Forge, TN. Boyds unique, affordably priced, "Folksy with Attitude" gifts and collectables have created a strong niche and sense of brand recognition for the company. Boyds is a publicly traded company (NYSE: FOB). Visit on-line at www.boydsstuff.com Boyds Bear Country - Gettysburg is located at 75 Cunningham Road, off Business U.S. 15, five miles south of Gettysburg. Normal operating hours are 10 am -6 pm, seven days a week. For this special event, Boyds Bear Country will open at 9 am. For interviews, high-resolution photos or additional information, please call or e-mail Rich Scotti at 717-633-9898, ext. 2183 or r_scotti@boydsstuff.com. |
| The Doll House 109 North High Street Olde Gahanna, OH 43230 (614) 471-8582 |
Email us
Open Wed - Sat 11am - 6pm |
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The Folks at Boyds Spill the Beans! Boyds wonderful team of artists and designers give you the low-down on upcoming products and new concepts and even answer your questions as long as they're not too hard...they gotta save their brain power for comin' up with new Stuff, ya know! The (Mostly...Alright, Maybe Partially) True Story of How Boyds Bears Come to Life! A fun and informative session with Liz Smith and Dave Miller that takes you behind the scenes of the mass hysteria and confusion...er, we mean process...of taking Boyds Stuff from concept (so you really want to go into these people's minds...what a brave, brave soul you must be) to its huggable, lovable self! Please Tell Me My Bear is Worth a Bachillion Bucks So I Can Turn to My Husband (or Wife) and Shout "Ha! In Your Face, Bucko!" Got a question about some of your Boyds Stuff? Wanna know when it's from? Curious as to what it's worth? Well, the experts who literally wrote the book on collecting and appraising Boyds Stuff, the folks at Bangzoom who bring you the Boyds Tracker guides will be on hand all day long to check out your prized possessions and help you learn more about your collection! It's kind of like that show on TV; except this time what they're lookin' at is something you give a hoot about! Boyds Bingo! Well...did you think we'd call it anything else? It's bingo for bears as folks fill up their cards and hoot, holler and dance around when they get five in a row! Our guess is that it's the bears they win that make 'em all excited...not some strange obsession with five filled spaces in a row. Games run all day long. Trivia Time with the Folks at Boyds You know how folks have been telling you all that knowledge about Boyds Stuff you have in your head isn't worth a lick? Well now you really can turn around and tell those people "phooey!" 'Cause we've got your chance to put your brain up against others in a fun, interactive group trivia game about nuthin' but...yep, you guessed it...Boyds! Games run all day long! Think It Looks Easy, Huh? Well, Show Us What You Got! Dust off the ol' sewin' machine, get that treadling foot in shape (or if you have one of those fancy electric models, just plug it in), and crank out some spiffy duds for your favorite Boyds Bear and compete against your fellow F.o.B.s in four fashion show categories! Each attendee will get a ticket to vote in each category, plus one extra special ticket to make their Best of Show selection. Guidelines, rules and regulations for entering a bear in the show provided with Jamboree confirmation letter. Viewing and voting takes place all day long! Silent Auction for Charity No fast-talkin' and number wavin' here...just a nice, quiet and leisurely place to write in your bid on some interesting Boyds Stuff and a few other things we thought you might like to become the owner of. All proceeds benefit a worthy charity. Details included in Jamboree confirmation letter. Bidding takes place all day long. Live Auction for Charity All right, here's where the fast-talkin' and the number wavin' takes place! We're wrappin' up the day with real live auction featuring a selection of extra special Boyds Stuff, including a one-of-a-kind creation from Liz Smith herself that we've rounded up for ya! All proceeds benefit a worthy charity. Details included in Jamboree confirmation letter. YEAH, THAT'S GREAT...WHAT'S TO EAT? Enjoy delicious, chocolaty sweet treats, coffee, tea and hot chocolate starting at 9:00 am. Feast on a down-home spread featuring your choice of delicious, down-home pulled pork or pit beef with all the trimmings anytime between 11:00 am and 6:00 pm!
AND AS IF THAT'S NOT ENOUGH... Each and every F.o.B. Jamboree registrant gets a big ol' goodie bag stuffed with...
Lookin' to pick up sumpthin' to fill out the collection? Got an extra piece or two to unload? Want to hang out with your fellow F.o.B.s a lil' longer? Just can't tear yourself away from the Big Ol' Barn? Well...don't sweat it...stick around on Saturday for a day of swapin', sellin', hangin' out and fun! Don't Dawdle...reservations are limited and will fill up fast! Here's the details you'll need for signin' up... Registration fees for the Sweetest F.o.B. Jamboree 2005 are... Adults (full registration): $40.00 per person. Members may bring one guest Registration Deadline is May 1! To reserve your place at the Sweetest F.o.B. Jamboree 2005 all you gotta do is call 717-633-7080, select option 3 Monday through Friday between 8:00 am and 4:30 pm EST and tell the Folks at Boyds the following... Your name and your guest's name, your complete address, telephone number, e-mail address, food choice for you and your guest (Pulled Pork or Pit Beef), t-shirt size (S, M, L, XL, XXL or XXXL) for you and your guest, and how you wanna pay (check, money order, Visa or MasterCard) We can't wait to see ya! |